RENADU
Study Case

RENADU

Circular packaging & brand visual collateral creation for a sustainable company that celebrates ancient Indian food practices while also empowering rural farmers.
Pack Design Illustration Social Media Content & Strategy
Pack Design Illustration Social Media Content & Strategy
Pack Design Illustration Social Media Content & Strategy
Pack Design Illustration Social Media Content & Strategy
Pack Design Illustration Social Media Content & Strategy
Pack Design Illustration Social Media Content & Strategy
Pack Design Illustration Social Media Content & Strategy
Pack Design Illustration Social Media Content & Strategy
Pack Design Illustration Social Media Content & Strategy
Pack Design Illustration Social Media Content & Strategy
Pack Design Illustration Social Media Content & Strategy
Pack Design Illustration Social Media Content & Strategy
Pack Design Illustration Social Media Content & Strategy
Pack Design Illustration Social Media Content & Strategy
Pack Design Illustration Social Media Content & Strategy
Pack Design Illustration Social Media Content & Strategy
Pack Design Illustration Social Media Content & Strategy
Pack Design Illustration Social Media Content & Strategy
Pack Design Illustration Social Media Content & Strategy
Pack Design Illustration Social Media Content & Strategy
Pack Design Illustration Social Media Content & Strategy
Pack Design Illustration Social Media Content & Strategy
Pack Design Illustration Social Media Content & Strategy
Pack Design Illustration Social Media Content & Strategy
RENADU
RENADU
RENADU
RENADU
RENADU
RENADU
RENADU
RENADU
RENADU
RENADU
RENADU
RENADU
RENADU
RENADU
RENADU
RENADU
RENADU
RENADU
RENADU
RENADU
RENADU
RENADU
RENADU
RENADU

Client

RENADU

Role

Pack Design Illustration Social Media Content & Strategy

Year

2021

More information

https://mibbles.in https://www.amazon.in/RENADU-Millets-Natural-Unpolished-Browntop/dp/B0BMX6GH1R

Overview & Highlights

  • Switch from plastic to brown paper packaging (the only one of its kind in the Indian millet market so instantly catches the eye) and include natural farming elements in the design to meet the brand’s down-to-earth values.
  • The new pack was created to easily appeal to vast audiences, from Renadu’s expanding retail customers to pan-india Agricultural conferences and events.
  • The success of the pack design led to the brand expanding their business further, and collaborating with me on another project.
  • Create unique millet and farm inspired illustrations, unique to each brand - Renadu and Mibbles.
  • Manage and create social media content.

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